BBA (Bachelor of Business Administration) programs have traditionally been one of the most sought after undergraduate pursuits among students. The curriculums provide the basic understanding of the business world and enable every student to gather the right business acumen and skillsets to excel in the professional world. However, with increasing globalization and technological disruptions revolutionizing industry level demands and supplies, BBA curriculums are always being updated with the latest best practices, applications and research opportunities. The year of 2023 is no exception. This year again demands revisions in BBA curriculums that are compelling industries and higher education institutions to shift their values from outdated traditional programs to those that are new, in line with or updated as per economics changes and innovations. In this article, we’ll be exploring the top BBA programs that you should choose in 2023.
BBA Business Management
This is the most basic form of BBA program you can avail if you want to stick to the core aspects of BBA degree. The market demand for BBA Business Management is always high, resulting in huge inflow of students in this program. The curriculum covers fundamental topics related to business management like operations, strategy, human resources, finance, logistics, etc.
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BBA International Business
International Business is a sub-discipline of a larger umbrella subject of International Relations. Although the latter is widely considered to be a major specialization of Political Science, this by no means indicates that only political science aspirants are solely eligible for this program. With the added label of BBA attached to it, the program becomes even more catered towards aspiring management students. Pursuing this program will enable students to explore the diverse elements of the increasingly globalized world and establish their competencies in business management at an international level. With the scope of learning across a wide variety of disciplines like climate change, sustainability, diplomacy, international trade, international law, global economics, international finance, etc., BBA International Business graduates can get overseas career opportunities from a multitude of MNCs after graduation.
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Banking is the lynchpin of any developing or developed economy. Coupled with insurance system, it helps regulate the financial physiology of a country. But if we are to look beyond national borders, we will find that the global financial ecosystem is again governed by a network of central banks assigned for serving the best financial interests of individual countries. This global banking network helps stabilization, growth and sustenance of international trade and cross border financial transactions. Therefore, the scope of banking is huge, ranging to country to international levels. Under BBA Banking & Insurance programs, students get to learn a wide variety of topics including risk management, international banking, investment banking, global insurance policies and transactions, etc.
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BBA HRM (Human Resources Management)
In any given organization, HRM plays a crucial role is assigning and upskilling the right talents required for different departments. Human resources managers decide on the strategies pertaining to end-to-end recruitment, payroll management, compliance, training, upskilling, appraisals, mentorships, organizational cultures, occupational health and safety, labor laws, etc. HRM is the sole department in an organization that helps bridge the gap between then labor workforce and the chief board members.
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The globalized economy of the 21st century has seen a steady rise in entrepreneurship activities. The startup culture has boosted multiple economies across the world with increased employment opportunities and industry level developments. Therefore, the demand for BBA Entrepreneurship is exponentially increasing with time. In this program, students get to learn how to generate ideas, develop revenue models, search for and pitch to potential investors, effectively run the business through incubation and matured phases, and eventually sell it off at lucrative profits. BBA Entrepreneurship can equip students to become business person or self-employed at a much early age.
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Although the pandemic times saw hospitality sector getting massive hits, the post covid era has become a bustling time for customers availing their three years of pending hospitality services wish list. This has surely boomed the stagnated graph of hospitality careers, and BBA Hospitality is one of the best ways to land a high paying position in various domains of the hospitality sector. The program enables students to develop competencies for handling customer oriented services in hotels, restaurants, airlines, etc.
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There are probably very few people on this planet who don’t love traveling. Like hospitality sector, tourism industry also took a huge blow during the covid period, but again, the post pandemic times are seeing exponential growth in tourism, with global destinations now offering health, safety as well as sustainability embedded travel packages. A BBA Tourism degree can surely help you secure a lucrative opportunity.
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BBA Sports Management
With the rise in digitization in almost all industries, there is a need to align the management practices with the ever-changing strategic landscapes. Same with Sports Management. Nowadays, in addition to traditional sports management practices, there seems to be an increase in digital sports management methodologies that incorporate sports events on both physical and digital platforms. Modern audiences can choose either of the platforms for enjoying their favorite sport, while you have to be prepared with the right set of competencies for handling sponsorships, merchandizing, ticket booking, venue booking, online ticket reservations, player health management, awarding ceremonies, product placements, etc.
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BBA Information Technologies
When a student takes up BBA Information Technologies, they get the opportunity to acquire the basic skills and knowledge in different IT and ITeS domains like Database Management, Software Platform Management, Data Architecture Management, etc. In today’s technology enabled world, learning core IT skills is of utmost importance inorder to gain a holistic understanding of business functions at scale.
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Healthcare units like hospitals require experts who can professionally handle patientcare and medical personnel governance procedures as well as other managerial aspects of a hospital like accounting, manpower, logistics, inventory, procurement, operations, strategy, etc. Being one of the most important economic sectors of an economy, healthcare needs more and more graduates trained in hospital management for effective administration of medical and paramedic procedures from an organizational point of view. And a BBA Hospital Administration is one of the most professional programs you can take.
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BBA Hospital Administration
Average Salary of a BBA Hospital Administrator: INR 570000
BBA Retail Management
Modern day retail businesses establish both online and offline stores for rendering their customers with best purchasing convenience. This has created a huge boom in the ecommerce market, with industry giants like Amazon, Flipkart, Myntra, etc., developing work opportunities for millions of youths worldwide. A BBA Retail Management degree is thus one of the most recognized undergraduate programs you can choose inorder to flourish in the ever-evolving ecommerce industry. Learn the basics of marketing, merchandising, customer service, etc and become a sought after professional in this field.
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Modern BBA Marketing programs teach both traditional offline branding and distribution techniques as well as Digital Marketing & Advertising strategies for reaching out to and retaining new generation tech savvy online customers over social media, search engines, entertainment channels, etc. Students get to learn the fundamental marketing competencies like Market Research, Market Analyses, Product Pricing, Product Placement, Product Planning, Channelization, etc.
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At Medhavi Skills University (MSU), BBA students get the opportunity to select from a wide variety of specializations including Digital Marketing & Advertising, Real Estate Management, Sports Management, Hospital Administration, Retail Management, Fintech & Digital Banking, Sustainable Tourism & Entrepreneurship, and many more. The programs are specifically designed to align students with industry relevant practices and prepare every young mind with the right professional skillsets for the future.